This Privacy Policy explains how Arda Appliances collects, uses, stores, protects and discloses your personal information when you visit our official website, register an account, browse products, submit consultation, after-sales service and warranty applications, and use all related official services. This policy applies to all users of our website, products and after-sales systems. By accessing and using our services, you fully agree to the terms of this Privacy Policy.

We collect two types of user information voluntarily and automatically:

Voluntary Submitted Information: When you register an account, consult products, apply for after-sales maintenance, submit warranty services or leave messages, we will collect your name, mobile phone number, email address, residential and delivery address, purchase records, product model information and service reservation information.

Automatically Collected Information: During your visit, our system will automatically record non-identifiable information including device type, browser version, access IP address, browsing time, visited pages, operation tracks and website interaction data. We also use cookies to optimize browsing experience and count website traffic, which will not involve any sensitive private information.

We will never actively collect sensitive personal information such as user identity documents, bank information, race, religion and health status.

All collected user information is only used for legitimate business and service purposes, including but not limited to: verifying user identity, providing product consultation, order processing and after-sales follow-up, completing warranty registration and maintenance services, replying to user messages and feedback, optimizing product functions and website services, releasing product updates and service notifications, conducting user satisfaction surveys, and ensuring website operation security. We will not sell, rent, trade or illegally disclose your personal information to any third parties for commercial marketing purposes without your explicit authorization.

We only share user data in the following legitimate situations: with trusted third-party service providers who provide website operation, logistics distribution and after-sales support for us, and all partners have signed strict confidentiality agreements; in compliance with national laws, regulations and judicial requirements, responding to official legal inquiries; protecting the legitimate rights and interests of Arda Appliances, users and the public safety; implementing website service agreements and privacy policy terms.

We adopt industry-standard encryption technology, secure server storage and internal permission management mechanisms to protect user personal data. We restrict internal staff’s access to user information, conduct regular system security inspections and data backup, and take effective measures to prevent data leakage, loss, tampering and illegal access. User data will be retained only within the valid period required by business and laws. When the data is no longer needed, we will completely delete or anonymize the data in a secure manner.